ALIX NYC is a primarily New York fashion label specializing in girls’ bodysuits and swimsuits. We seek a motivated, organized, and creative person to direct and manipulate our e-commerce enterprise and digital advertising programs.
The perfect candidate will cultivate the ALIX NYC logo notion via careful content choice and distribution throughout digital platforms. This candidate will attempt to achieve exponential income increase and emblem recognition utilizing effective control of product, content, marketing, analytics, customer support, and success.
Responsibilities:
Direct and manipulate all elements of the e-trade enterprise; online purchasers revel in normal digital advertising methods. Maintain the internet site’s security and integrity – ensuring the most excellent internet site overall performance, troubleshooting issues, and overseeing enhancements and improvements.
Oversee planning and oversight of latest product launches consisting of product pictures, retouching, merchandising, inventory descriptions, shipping dates, press, search engine optimization, etc.
Responsible for super customer service, suitable guidelines, efficient order processing, success, transport, and returns.
Strategize, expand and execute applications to optimize and grow the e-trade enterprise.
Implement first-class practices and modern strategies to optimize personal experience through internet sites and mobile capability. Create your very own E-trade price range and hold branch P&I
Responsible for Weekly and monthly income, stock, promote-thru, site visitors, and advertising reviews
Manage digital advertising programs, together with email, search engine marketing, gifting, paid social, and remarketing packages.
Manage email advertising and marketing strategy, oversee content, promotions, and email acquisition. Execute .Ensure the most desirable. Manage social media structures, innovative property, posting, and curation.
Strategize on advertising and marketing efforts to grow emblem cognizance and client engagement through social platforms. Oversee the development and execution of all virtual asset creation, including marketing materials, website design, digital advertising, and social media collateral. Work with the Creative Director on the execution of all eCommerce photoshoots and advertising assets. Collaborate with layout, finance, and PR groups to force traffic through influencer collaboration and gifting, online exclusives, partnership opportunities, and different efforts that could boost logo focus.
Requirements:
3+ years revel in virtual advertising and marketing/eCommerce, visual merchandising, retail
Bachelors Degree
In-intensity understanding and understanding of social media platforms
Operating information of Shopify Platform
Experience with Google Analytics, AdWords, Facebook, SEO
Excellent written, verbal, and presentation abilities
Extremely organized and attentive to element
Self-starter who can assume outside the field
Adobe Suite – Photoshop and InDesign
Passion for style, virtual retail, social media, photography
Positive, seasoned-energetic, hassle solver
