The university college students learned about Digital Marketing and search engine marketing in a daylong seminar. A seminar on Digital Marketing and search engine optimization was held at the Oriental Institute of Science and Technology here on Wednesday.
Expert and Digital Marketing consultant Afzal Khan instructed the students on virtual marketing. Afzal Khan explained how virtual advertising and marketing are useful for business improvement and solving queries.
The seminar was prepared mainly for the engineering students. The workshop waswas organized mutually by the Department of Information Technology (IT) and OIST.
To begin with the seminar, Afzal Khan quickly explained virtual advertising and marketing.
He said that virtual advertising and marketing are advertising products or services using virtual technologies, particularly on the Internet, including cell phones, display advertising, and other virtual mediums.
He informed virtual advertising’s improvement because the Nineties and 2000s have modified how brands and agencies use generation for marketing.
As digital systems are increasingly included in advertising plans and everyday lifestyles, and as humans use virtual devices rather than traveling to physical stores, virtual advertising and marketing campaigns are getting extra typical and efficient. He additionally defined approximate strategies of digital advertising.
Digital advertising methods, including SEO (search engine optimization), search engine advertising (SEM), content material advertising, influencer advertising, and marketing, content automation, campaign marketing, statistics-pushed advertising, e-commerce advertising and marketing, social media advertising, social media optimization, email direct marketing, display marketing, e-books, and optical disks and video games have become extra, not unusual in our advancing era.
In fact, digital advertising now extends to non-Internet channels that offer digital media, including cellular telephones, callbacks, and on-keep cell ringtones.