Google updated its Google Search Central Video Best Practices help page to add a further recommendation so one can help Google locate and index video content higher and make it available for Google‘s rich results and for what Google describes as maximum (being talked about a lot on TV, online, etc.).
Videos in Google Search Results
Google shows movies hosted on websites across some Google searches. Videos may be proven inside the ordinary search, in video search effects, Google Images, and Google Discover. People need to see movies, so Google offers them an unmistakable look for sure sorts of questions. To advantage visibility in those many Google search services, it‘s essential to apply video-established facts. This is structured data that tells Google statistics about the video to help Google better understand the video to rank it well.
Structured Data is Not Enough
Google up to date its Video SEO Search Central help page. It delivered more excellent pointers for a way to help Google rank your videos. It doesn‘t matter if the video is embedded to your web page and hosted on YouTube, and following those instructions will help Google rank the one’s movement pictures inside the search results.
Give Your Videos Maximum Exposure
Google’s hints for video SEO states that the video must be available on a public internet web page. However, that video search engine optimization (paperwork that proves or supports something) has been up to date with more statistics meant to improve the chances that a video has more (being talked about a lot on TV, online, etc.) in Google search. Now it‘s not (good) enough that the video is displayed on a public net page. Google is now recommending that the video be given its own net web page (in almost the same way) to something internet page the video is now hosted on.
How to Deal with New Dedicated Video Pages?
Google doesn‘t offer recommendations on setting up the committed video web page so that it doesn‘t seem like a skinny web page. And Google also doesn‘t provide guidance on how to hyperlink it up so that Google can discover it. One possible answer is to create a video XML sitemap record, and that way, the dedicated video page is hidden from users, however (able to be seen) through Google.