Founded in 2013 as a keyword research device, SerpStat has developed and grown to be considered one of the most important search engine marketing and PPC analysis names. With a database containing extra than a hundred million keywords, one hundred eighty million PPC Ads, and two hundred million search tips, it’s closely rivaling any top competitor inside the industry and already boasts over 30,000 customers globally.
If you’re currently considering the web device, right here’s a quick evaluation to help you advantage higher know-how of the product.
SerpStat Provides Six Key functionalities:
WEBSITE ANALYSIS
Website analysis allows you to carry out predominant obligations: domain analysis and URL evaluation. In both cases, you may perform side-by-aspect comparisons with competitor corporations to determine why your search engine marketing approach is probably lagging behind. The tool offers you essential information approximately your website and its performance that will help you recognize your situation.
Search engine optimization KEYWORD RESEARCH
Here, you will discover not great key phrases you and your competitors rank for. You’ll also determine a couple of new keyword opportunities that you won’t currently use. It’s an exquisite tool to find out associated keyword terms to target and use for your internet site.
BACKLINK ANALYSIS
The backlink evaluation function is for studying your link profile as well as comparing your profile to your competitors’. The backlink dashboard shows referring domains, generally listed pages, involving pages, anchors, and pinnacle appearing pages, to call just a few.
RANK TRACKING
With this option, you can, amongst other things, track your function on search engine result pages, check your ranking history for a specific keyword, and examine your ranking against the selected competition for a given keyword.
SITE AUDIT
Serpstat’s website online audit feature lets you comprehensively analyze you and your competitors’ sites’ overall search engine marketing performance and generate certain reports on; meta tags, headings, hyperlinks, loading velocity, redirects, server parameters, and quite a great deal each different component that could affect a site’s performance.
PPC ANALYSIS
With PPC analysis, you may find out your competitor’s unique, vital phrases and even see which keywords every one of your competitors uses for his or her pay-in line with-click advert campaigns. You can also uncover a competitor’s method (price range and bids) and use these statistics to higher compete with them.
PRICING
Users can select an unfastened-for-lifestyles plan wherein you get 30 searches and one hundred page audits absolutely free of charge. Use this loose plan to test out the platform earlier than you start paying.
Paid plans start at $19/month and are divided into broad classes; personal and commercial enterprise. Each class is similarly divided into 4 plans; Plan A, Plan B, Plan C, and Plan D. As you’d count on, Plan A within the non-public class is the most inexpensive alternative, priced at just $19/month. Plan B is priced at $sixty nine/month, Plan C at $149/month, and Plan D at $229/month.
In the enterprise-class, Plan A is priced at $449/month, Plan B at $999/month, Plan C at $1,499/month, and Plan D at $2,500/month. Some of the perks of selecting higher-priced plans encompass get entry to telephone support, the potential to the song a higher quantity of keywords, audit a more top variety of pages, and tune more initiatives.
CUSTOMER SERVICE
It might be unfair to end this overview without mentioning the business enterprise’s high-quality customer service machine. As soon as you sign on, you get entry to the SerpStat Academy, where you can learn the whole lot approximately the product through problematic User Guides, FAQs, and Video Tutorials. In addition to the academy, all customers have got admission to stay chat and e-mail help. Anyone except the ones on Plan A within the Personal category enjoys 24/7 cellphone aid.
