Video SEO – How to Rank Higher on Search Engines

Video SEO is a way to make your videos more searchable by search engines. It has been proven that videos have higher CTR than any other type of content online. This can be achieved by optimizing your video for YouTube. I will show you how to rank higher on YouTube for your keywords.

Video SEO is an important aspect of seeing your videos on search engines. Not only does it help increase the number of views, but it can also boost the popularity of your channel and help you gain more followers.

If you’re a content creator, this guide will help you understand how to rank higher for keywords on YouTube and other search engines. Video SEO has become a very popular topic for both bloggers and content creators. But, some SEO myths surrounding video SEO can get in the way of your efforts. We’ll bust those myths so you can get more video views and grow your audience.

Video SEO

Why you should use video SEO

There are many benefits of using video SEO. Not only does it increase the number of views on your videos, but it also helps you rank higher on search engines.

If you’re a business owner or an influencer who creates video content, you should use video SEO. Here are five reasons why you should.

1. Video SEO is more effective than text SEO

Video SEO is better than text SEO because it’s easier for viewers to digest and remember. They can also view a video longer than a piece of text.

Also, videos have a greater impact on viewers. The average time spent on a video is nearly four minutes, which is double the time spent on a written blog post.

If you’re a blogger, you can use video SEO to increase your YouTube views and rank higher on search engines.

2. Your videos are easier to index

YouTube indexes video content faster than text content. It can take up to six months for Google to index text content.

You can see the difference between the indexes of a video and a written article by looking at the search results.

I’ve written two articles about how to do SEO without doing SEO.

The first one has a score of 0.7, and the second one has a score of 2.5.

3. Videos are easier to share

Videos are easier to share than text. They have an 80% chance of being shared compared to 60% for text.

If you’re a blogger, you can share the videos with your audience to increase your subscriber base and traffic.

4. Videos are easier to monetize

You can use video SEO to make money through ads. You can also sell products and services in your videos, which makes your content more interactive.

5. Videos are easier to create

Creating videos is easier than creating written content. You don’t have to worry about grammar mistakes, spelling errors, or using the correct punctuation. Not only that, you don’t have to spend a lot of time researching information.

What are the best platforms for video SEO?

“Video SEO” has gone mainstream. From YouTube to Instagram, video is quickly becoming one of the most popular mediums for content creation. YouTube is now the second-largest search engine after Google. If you’re producing content for a company website, you must optimize your videos for search engines. While YouTube may be the biggest platform for video SEO, it’s not the only option. Other popular venues include Facebook, Vimeo, Snapchat, and Periscope.

How can you get more views for your video SEO?

As I mentioned earlier, YouTube is a platform dominated by “curation.” This means that the best channels are the ones that are “curated” by users who are looking for new, interesting, and relevant videos. One way to increase your chances of being curated is to upload a video that is “long-form.” Long-form videos are typically longer than 1 minute and 30 seconds and are the most popular type of video on the platform. It’s important to note that long-form videos don’t necessarily have to be informative.

They can be entertaining.

While the length of the video is one factor, many more things “drive” views. These include:

– Quality of the video itself

– Length of the description

– Credibility of the channel

– Popularity of the video

– Similarity of the video to other videos on the same channel

Video SEO best practices

When it comes to video SEO, there are many things you can do to make sure your videos get more views. Here are some of the best practices you should implement.

Optimize for keywords

Your video title and description are two of the most important areas to optimize. The title should include keywords related to your video, and the report should consist of your keywords and a link to the video.

Use relevant tags

Tags are another key area of video SEO. Search engines use them to determine what your videos are about and whether or not they’re worth displaying.

If you can, avoid using keywords as tags. If you do, you can easily get banned by Google, so avoid that. Instead, use the video’s name or a descriptive phrase.

Add a title, category, and description to each video.

Choose a good thumbnail.

Thumbnail images are an essential part of video SEO. Thumbnails allow search engines to determine what your video is about.

A good thumbnail tells viewers what they’ll see when they click on it.

Use the right video length.

If your video is longer than 60 seconds, make sure you have a compelling story. If you can, try to go under 30 seconds. The shorter the video, the more views it will get. Also, remember that the maximum video length on YouTube is 10 minutes.

Frequently Asked Questions Video SEO

Q: What is video SEO?

A: Video SEO is optimizing videos to get higher placement in search results. Videos are typically much shorter than written content. This makes it easier to optimize and increase your search rankings.

Q: How does this work?

A: There are different types of video SEO. One is to make sure your video can be found through search engines. This means you need to optimize your title and description. Another is to upload your video on different websites that specialize in video.

Top Myths About Video SEO

1. You need to have a huge budget to be successful with your business

2. You must hire experts to help you with this process.

3. Backlinks are a good way to increase your PageRank.


With the advent of the internet, video has become one of the most powerful mediums for communicating ideas. Videos can be used to demonstrate how a product works, to tell a story, to show how a product looks in person, etc. The best thing about videos is that they allow you to put a face to your brand. Studies show that 94% of viewers will remember a video they watched, compared to only 27% of those who place a printed page. So, if you want to get your brand noticed and grow your business, video is a great option.


I have been working in the field of SEO and content marketing since 2014. I have worked with over 500 clients and more than 100 websites. I started blogging in 2012 and have now made my first steps into the world of freelancing. In my spare time, I like to read, cook or listen to music.